5 Purposes For A Business Retreat


“If you don’t know where you are going, you might wind up someplace else.” –Yogi Berra

Knowing the purpose for your business retreat will keep you focused while you are working. What positive difference do you want to create in your business? Why do you want to turn your telephone off and keep your e-mail closed? What do you want to focus your time and energy on?

The purpose of business retreats typically falls into one of these five categories:

  1. Strategic Planning – Mapping out what your company does and planning out strategies to attract and give service to the right brides.
  2. Launching a Project – Perhaps you feel it is time for you to create a new revenue stream, build systems or partner with others on something new. Map it out at your retreat!
  3. Team Building – Creating synergy with those you are working with. (Even if you work alone, you still work with people who support your business and teams on the wedding day. How can you give others clarity and direction when they work with you?)
  4. Boost Creativity – Day to day tasks rob entrepreneurs of valuable quiet time that allows us to think and create. A retreat sparks the creativity and gives you time to be creative.
  5. Create and Implement Change – If your business is stagnant, it is time to rejuvenate. If you work with a team, a retreat will get everyone working cohesively.

Define Your Purpose

Choose one of these five areas (or if you are feeling creative, add a whole new area) and be specific in stating why you want to have a retreat.

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